Price intelligence
Competitive advantage through smart pricing in e-commerce
- With our reliable price intelligence tool, you can quickly monitor price developments throughout the market.
- Use insights from the market and competition for your pricing strategies.
- Continuously provide the best offer within the scope of your strategy and be one step ahead of your competitors.
Data-based decisions through price intelligence
Price intelligence means being keenly aware of pricing trends across the entire market and incorporating this information into your pricing strategy. These days, remaining competitive means that brand manufacturers and retailers need to respond not only to the extreme price sensitivity of modern customers, but also to sudden changes in online commerce.
Increase sales and margins with price monitoring and dynamic pricing
Competitive price monitoring provides companies with a comprehensive market overview and continuously keeps tabs on the prices, promotions and stock availability of their competitors.
In order to incorporate automated repricing or dynamic pricing, buyer ratings and their qualitative relevance are weighed in addition to a multitude of other data. RRP/MAP monitoring keeps price dumping in check and shores up the status of premium brands. Price monitoring at the category level gives companies a bird’s-eye view of entire product ranges so they can structure their own e-commerce offers to maximize competitiveness.
With high data quality to smart pricing decisions
All data that contributes to transparency is collected at high frequency and in unlimited quantities in order to react quickly to price changes in the market. Those who monitor the competition across the board and understand market developments in e-commerce can use price intelligence methods to assess product range trends, increase conversions and sales, and raise margins.
Our price intelligence solutions
Reliable premium data is the basis for profitable insights and confident decisions about your offer. In our tool, we offer modular price intelligence solutions that address the specific requirements of our enterprise customers and drive your business forward in e-commerce. We would be happy to advise you on the various options in a non-binding demo.
Our history:
From price intelligence to market intelligence
We built priceintelligence in close collaboration with enterprise customers who value superior price and competition monitoring as well as dynamic pricing above all else – so they can provide the best offer on the market, in addition to maximizing sales and margins.
Today, we know that our treasure trove of data allows for much more than just monitoring and automated repricing. We see more than “just” price intelligence in the data. We see true market intelligence – with countless opportunities for drawing profitable conclusions from the available data in order to make the right decisions.
We also realized it was time to take our brand a step further. With premium data and in-depth analyses that empower our customers to make confident decisions about how they structure their offers and present their brand in the realm of e-commerce.
Because it comes down to more than just collecting data. It is about gaining insights through data. And about using them to determine the best possible course of action for your company. Assisted by our expert data consultants.
This is the heart of XPLN – The Importance of Insight.
