Transform commerce data into clarity, control, and profitable growth.

AI-driven Digital Shelf Analytics & Execution for leading consumer brands — powered by trusted data quality, AI-driven insights, and automated optimisation across retailers and marketplaces.

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Gartner Recognises XPLN in 2025 Market Guide for Digital Shelf Analytics...

... as the sole Germany-headquartered DSA-native provider. This fact demonstrates our technological depth, broad market coverage and level of innovation.

Product and price data from e-commerce channels are a valuable raw material. Only its intelligent interpretation through digital shelf analytics truly empowers smart decisions and actions about offers and brand presentation.

Sebastian Klumpp, CEO XPLN

Premium e-commerce data and analytics to boost your business

Sustained success in e-commerce requires data-driven decisions about offerings and positioning. To achieve this, the truly relevant insights must be generated from the data thicket. A mission that can only be accomplished competitively with high data quality, AI-supported algorithms and highly developed technology.

XPLN offers premium software solutions for brand manufacturers and retailers in e-commerce from data crawling to digital shelf analytics and dynamic pricing, developed directly from customer needs. With our many years of experience in online retail, we support our customers individually as a data & analytics partner.

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Our Solutions

We bundle premium data from e-commerce channels with analytics and automation into effective tools, our XPLN cartridges, which can be utilized to solve issues from price monitoring and dynamic pricing to brand protection, assortment optimization, product trend detection, and more.

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Individual service:

Our SaaS+ principle

Brand manufacturers and next-generation retailers can no longer risk basing their pricing decisions solely on fully automated SaaS solutions. The personalized support we provide in effectively evaluating premium data at enterprise level allows you to act confidently and put some distance between you and the ever-growing competition. This is what we mean by SaaS+.

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The latest market data from XPLN saves us almost 1 million euros a year in purchasing – an enormous return on investment.

Dennis Westkamp, Head of Sourcing Indirects at Vonovia

XPLN enables us to automatically provide the optimal offer for every item on every marketplace. In this way, we maintain the premium character of our brand and increase our sales.

Lars Paul, Head of Brand & Product Management, L. Credi

XPLN is absolutely essential for EURONICS. With XPLN, we are laying the foundation for marketing our products in the best possible way and stabilising our prices.

Raphael Beguin, Head of Business Development, EURONICS

The information and evaluations provided by XPLN make it easy for us to identify trends in the market.

Michael Geisel, Senior Manager Competitive Pricing, PAUL HARTMANN

XPLN offers us the possibility to adjust our prices to the competition fully automatically according to our pricing strategy. This has reduced the manual effort by 70%.

Nils Fischer, Project Manager, Vieler Group

Especially in online retail, we have to deal with increasing price fluctuations. XPLN helps us to react immediately to these changes.

Simone Henneberger, Head of Business Unit Living & Longtail Partner Program, Klingel

The cooperation with XPLN very quickly proved to be a real booster for our successfully chosen online path.

Oliver Baum, CEO, HIW

In addition to the excellent software, we were particularly impressed by the extensive know-how in the area of product data.

Manuel Seraphin-Falout, Managing Director, igefa E-Business

Strategic pricing is one of the most important building blocks in e-commerce. In XPLN we have found a reliable partner for this.

Andreas Kuss, E-Commerce Manager, Spiele Max

We realized that a pricing tool is absolutely necessary in our market. With XPLN, we were able to achieve an increase in sales of over 30%.

Stephan Keck, CEO dergepflegtemann.de

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